DITO Supercharges Its Growth: Adel Tamano Takes the Helm of Consumer Business in 2025

Adel Tamano Takes the Helm of Consumer Business

In a bold and exciting move, Adel Tamano Takes the Helm of Consumer Business. DITO Telecommunity has officially named Atty. Adel Tamano as its appointed Chief Revenue Officer (CRO) for Consumer Business — a decision that’s already stirring buzz across the Philippine telecom scene. As DITO’s “employee number one” and one of its founding pillars, Tamano steps into this key role. Currently, the company is in the midst of its most explosive growth phase.

The leadership shift marks an exciting new chapter for Filipinos seeking better, faster, and cheaper connectivity. DITO is delivering cutting-edge services, extending its reach, and challenging the competition like never before with Tamano at the helm.

A Strategic Move to Power Up DITO’s Consumer Division

Tamano has broken records at DITO before. As CEO of the enterprise division, he successfully doubled revenue from enterprise and carrier segments in 2023. He’s now taking that expertise and energy to DITO’s growing consumer business.

DITO CEO Eric Alberto summed it up perfectly:

“We are proud to appoint Atty. Adel Tamano to lead DITO’s Consumer Division. His proven leadership and strong commitment to nation-building make him the right person to champion our mission of delivering high-speed connectivity and excellent service to every Filipino.”

Why Adel tamano’s Leadership Matters

Tamano’s strength lies not just in business strategy but also in his deep knowledge of regulatory frameworks, corporate governance, and scaling new market segments. His appointment perfectly aligns with DITO’s 2025 roadmap — a bold plan to strengthen the brand’s place as the Philippines’ fastest mobile network and one of the country’s top digital innovators.

Alberto added,

“His voice and expertise will be instrumental as we continue to provide inclusive and innovative products for Filipinos. We’re just beginning to take charge as the country’s fastest mobile network, making this the perfect time to bring Atty. Adel’s leadership onboard to sustain our growing momentum.”

Adel Tamano’s Journey at DITO

Tamano’s DITO journey has been nothing short of impressive. Over the years, he has worn many hats, including:

  • Chief Administrative Officer
  • Chief Human Resources Officer
  • Corporate Secretary
  • Official Company Spokesperson

This wide-ranging experience makes him uniquely positioned to take DITO’s consumer business to the next level, focusing on market expansion, customer satisfaction, and product innovation.

About DITO Telecommunity

Having launched in 2019, DITO Telecommunity has quickly risen to become one of the Philippines’ major players in the telecom market as a result of securing a Certificate of Public Convenience and Necessity from the National Telecommunications Commission.

DITO’s mission is simple yet powerful:

  • Deliver world-class, fast, and affordable telecommunications services
  • Connect and empower Filipino communities everywhere
  • Turn data access into a universal right, not just a privilege

DITO is proudly a Filipino-owned consortium forged through the partnership of Udenna Corporation and China Telecommunications Corporation.

Conclusion

In the presence of the attorney. Adel Tamano, the head of DITO’s consumer division, is preparing to accelerate the division’s growth and to rethink what connectivity means for the everyday Filipino.

Consumers can expect a stronger and more dynamic DITO company in 2025, as the company continues to strive to deliver high-speed networks and affordable data plans, as well as innovative mobile solutions, as it sharpens its focus on these areas.

There has been a change in leadership at DITO, but it’s more than that — it’s a signal that the organization is ready to scale new heights, to challenge industry giants, and to put world-class telecom in the hands of Filipinos. It’s time to get ready for the future of Philippine connectivity to get even more exciting as it just got even better.

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